Trends

10 non-trendy trends to try for 2018



Disneyrollergirl trends to try for 2018 - Prada SS18 by Jason Lloyd-Evans for Wallpaper

There were many major fashion and beauty trends that dominated 2017. Sock trainers, ginormous puffer jackets, ultra matte lips, overpriced merch tees. I didn’t embrace a single one. But I did indulge in a classics revival or two. White denim, the Burberry check and western boots are a few that are still going strong. And Beauty Pie and Glossier were the two beauty bandwagons I couldn’t resist jumping on.

For the coming year, my favourite unofficial visual search engine, Pinterest tells me that cleansing oil saves are up 555%, derma roller saves are up 345% and ‘vitamin C serum’ saves are up 3379%. I’m already converted to cleansing oils and I’ve only slightly dabbled in vitamin C – maybe this will be the year I go for it? (more…)



Year & Day: tableware for the Kinfolk generation



Year & Day tablewear

Lean Luxe alerted me to Year & Day, a new direct to consumer (DTC) tableware brand that’s doing things very discreetly. It has all the right hallmarks for success – a focused offer of just one category, the right millennial colour palette (love the semi-matte blue-black and blush pink mugs and I usually hate mugs), minimalist branding and Insta-friendly photography. (more…)



Buy it now: how successful will the Gosha X Burberry capsule collection be?



Gosha x Burberry capsule collection 2018 shot by Gosha Rubchinskiy

The Gosha X Burberry capsule collection goes on sale on Saturday. It’s weird because I feel like this is almost old news considering we first heard about the collab back in June (and yes, my inner slow fashion advocate hates myself for thinking this…).

In normal fashion timing it’s not old news, but in Burberry see-now-buy-now land, it feels like a lifetime. We saw it on the runway, then in photography shown at the Here We Are exhibition in September and most recently worn by celebrities on the red carpet and in fashion mag editorials. Here’s Daisy Ridley in V magazine… (more…)