Quote of the day

Quote of the day: anon

Does influencer marketing work? Photo by Tommy Ton

“I asked them what they were good at. And they said, “Nothing.” We’ve gotten to the point that if we have a meeting with them, and we ask what they do, and they say “influencer,” we don’t hire them. If they say photographer, we do.”
An anonymous social media marketer speaks out on influencer marketing in Digiday. The comments are worth a read too…

IMAGE: Tommy Ton/Style.com

Quote of the day: Allan Mottus

victoria beckham for estee lauder

“Makeup is the one category that’s hotter than fragrances and/or skin care, and…at the high-end there aren’t many makeup artist or celebrity products, so in Neiman Marcus and Bergdorf Goodman and Nordstrom, there’s a position for it. What’s going to happen now is we’re going to see a rush of this stuff. It’s going to be like 2002 with celebrity fragrances.”

Brace yourself for the gold rush of celebrity makeup lines coming at you, as predicted by beauty industry consultant Allan Mottus, WWD

Quote of the day: Paul Cavaco

Paul Cavaco stylist via into The Gloss

“Being on set with Avedon was heaven. I mean, it was scary at first. I would be styling and he would say, ‘What’s the surprise?’ The surprise? What the fuck is he talking about? We were shooting shoes, and so I told him that the model was wearing mauve socks. The rest of the clothes were olive and drab, but I styled in these socks. Dick asks the guy to pull his pant leg up a little bit so you could see the sock, and that was the punch of the picture. With Avedon, there’s always something to delight you.”

A brief history of fashion editing is going on at Into The Gloss, courtesy of Paul Cavaco. Remember when Allure was incredible in the late 90s/early 00s? That was Paul…

Quote of the day: Calvin Klein

calvin klein is writing a book

“I used to get great pleasure discovering models, finding young women and men who had never modeled before, and took them on trips around the world. But now, it’s the world of the Kardashians, and people are interested only in how many followers a model has on social media and that’s how they negotiate her or his fee. I am happy that I built a global brand without social media.”
An enlightening interview with Calvin Klein, WWD