Online shopping

THE DRG STYLE INDEX: Tiffany, Theory, Berluti, Acne Studios



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. TIFFANY TARGETS TEENS

Tiffany targets teens and millennials with a Snapchat lens and geo filter
Forbes published a must-read article last week about the feelgood and experiential factor of social media. (Read it HERE.) Tiffany has been tapping right into this on Snapchat, most recently with its Snapchat lens, the first by a luxury brand. For one day it let users pop its #lovenotlike filter (which includes Tiffany hearts as eyes) over their pictures in a bid to engage its younger fan base. (more…)



Toga talk



Toga AW16 green dress

When people ask me my favourite designer label, my mind tends to go blank. Because ‘Celine’ or ‘Raf Simons’ or ‘Helmut Lang circa 1995’ is not very original and also because (shhhh,don’t tell), I hardly ever buy designer clothes these days.

But here’s a good one: Toga. (more…)



Oh la la Garconne



La Garconne Acne Studios sweater

I never get bored of La Garconne’s editorial shoots, just the right mix of wearable with a bit of… something unpredictable. On my wishlist from this shoot: the Atalantique Ascoli smock shirt, the Lemaire mustard knit and both creamy Acne studios sweaters. (more…)



THE DRG STYLE INDEX: DIOR, VOGUE, PRADA, SONIA RYKIEL X LANCOME, CHAMPION



Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…

1. DIOR FINALLY NAMES ITS NEW DESIGNER
Maria Grazia Chiuri heads to Dior as artistic director
An exciting week for Dior, who finally named Maria Grazia Chiuri as its incoming artistic director. I wasn’t convinced by the other suggestions but I love Chiuri’s work at Valentino and it will be interesting to see her take on modern femininity at Dior. Oh and let’s not forget possibly the real reason she’s been hired. Accessories, baby! (more…)