Gotta love this letter from Diana Vreeland to *Tonne Goodman’s model agency. Where’s Tyra when you need her?
*indeed, Tonne was a model before she became a super-stylist
As the fashion publishing industry continues to go through ongoing changes, magazines are testing different ways to extend their brand messaging beyond the paper page. While Hearst has launched Hello Style to beckon the Youtube generation to its titles, Vogue went the interactive route last week with its two-day Vogue Festival. Continue reading
My take on The Future Of Fashion Magazines is generally that the collectable bi-annuals will continue and the commercial monthlies will eventually migrate to online-only. My Self Service magazines with their endless photo-editorials and long-form interviews have stood the test of time because they’re not topical (there’s no news or celeb interviews promoting their latest film-slash-beauty contracts), so the content is more ‘pure’. All the attention right now is on Carine Roitfeld’s forthcoming ‘fashion book’, CR Fashion Book (which is really a bi-annual magazine) and from this WWD article, the format looks to follow my theory. Only spreads and long form articles will be featured while the gaps between the twice yearly issued will be filled with more immediate, newsy online content.
Obviously, this switch won’t happen overnight. There’s still a huge market for print mags (evidenced by my own monthly tower of glossies), but the generation in its early teens now most likely won’t have the nostalgic connections to print magazines as we know them, so won’t continue to buy the Glamours and Grazias as we do.
And there’s another big development in magazines coming very soon indeed. Hearst’s tie-up with Youtube, a fashion channel called Hello Style launches on Saturday. I imagine these weekly digital TV shows from the likes of US Marie Claire, Harper’s Bazaar and Cosmopolitan will have far reaching implications for the editorial industry as we know it, so I’ll be watching closely. Will you?
Just when you thought Diane von Furstenberg (so impressed I can spell that without looking it up) couldn’t get any more fabulous, her Manhattan penthouse appears in Architectural Digest. And suddenly I want a wooden bathtub, animal-print carpet and a table in the shape of a tree. Cue a Pinterest frenzy…
What the appointment of Harper’s Bazaar’s Lucy Yeomans as Net-a-Porter editor-in-chief means for the industry
Today has been a day of breathless retail-meets-media news. Net-a-Porter announced Harper’s Bazaar’s Lucy Yeomans as editor-in-chief of the etail site starting in April, with Jenny Dickinson (currently deputy editor of Elle) taking over her role as acting editor of Harper’s Bazaar. A few hours later came the news that fashion director Amanda Brooks is to leave Barneys New York due to a move to the UK with her husband and family. Continue reading
The look behind the fashion curtain continues to enthrall. With Franca Sozzani’s daily Vogue Italia blog, UK Elle’s live tweeting from its cover shoot with Kristen Stewart this arvo (4pm GMT at ElleUK should you care) and Elle editor Lorraine Candy’s new What I Wore blog, it seems the appetite for insider access continues to grow. Continue reading
Lovely 3-D murals by illustrator Noma Bar for Wallpaper magazine. As you know, I’m a huge illustration fan and it’s so rare for illustration to be used on a mainstream magazine cover. How clever for Wallpaper*/Bar to come up with a concept that marries 2-D and 3-D with such great graphic impact for the Global Design issue of the mag (8 different cover designs in total)… Continue reading
Just picked up the first issue of Archivist magazine. A beautifully produced ‘book-zine’, it features interviews with curators, designers and educators on their archives. This is so me! Continue reading
More snippets from LFW…
London Fashion Week is famous for its surprises and its mix of commercial shows by Paul Smith, Nicole Farhi and Jasper Conran are nicely balanced by the interactive, multi-sensory theatre of other designers. Richard Nicoll chose to present a hybrid of showroom, shoot and show while McQ by McQueen’s theatrical show had an element of audience participation at the end. Continue reading
Day one of London Fashion week is traditionally a bit of a soft launch but in reality yesterday was as busy as I have ever seen it. Clearly the days of the privileged few having exclusive access to the shows are over and you know what? It’s all for the good of the industry. Continue reading