For someone who pretty much lives in Levi’s and jumpers I’m weirdly drawn to multi-textured and multi-layered dressing. Especially when it’s expertly and poetically styled. This must explain my attraction to LFW designers Toga and Phoebe English, both of whom have secured a well deserved spot on the presentation schedule in recent seasons.
Toga‘s presentations are great because they’re staged really beautifully with models on plinths so you can go up close for a proper look. The styling is always impeccable with this Japanese brand, whose bags and shoes have as much cult status as the clothes. (more…)
Enjoyed the February showers? It’s all to whet your appetite for today’s Burberry Prorsum AW15 show, which, by the way, you can watch here via the live stream. The show starts at 1pm GMT and this season you can enjoy some extra fun with Burberry and Twitter. Burberry has partnered with Twitter to offer fans the chance to capture pictures of the Burberry Prorsum LFW show, live from the runway. (more…)
Here’s the latest ‘Ask Alison’ guest post from retail expert and DRG contributor, ALISON BISHOP, on how brands are using new social strategies to monetise fashion week
Fashion month has kicked off and already the digerati style-set are hot on the heels of the latest ‘influencers’ and their preferred social media platforms. As fashion designers, media publishers, retailers and luxury brands all assess their ROI (return on investment) across social media spend, it’s influencer clicks and double-screening activities that are driving digital trends this season. (more…)