Not far from the show venue, in the Regent street flagship store, a similar scenario was underway. DRG’s retail editor Alison Bishop WhatsApp-ed me with a video clip of VIP clients shopping up a storm, swarming around the bags and trench coats. (more…)
“After each show I ran backstage to say the same set of words in French or in English on-camera for Fashion TV. I had to think in heels fast and stick with first impressions. Brilliant. Génial. Ugly. Moche. Cool. Cool. Great. Génial. Lame. Débile. Fabulous. Génial. My vocabulary grew as pointed and tiny as my attention span. Génial. Génial. Débile. Génial.” (more…)
So even though I liked the Gap normcore campaign, it turns out the public didn’t. But that hasn’t stopped Gap trying to channel its normcore heritage one more time to engage a younger generation of customer.
This time it’s youthful 90s normcore which makes much more sense. (more…)