When it comes to featuring cars in fashion shoots, have you noticed only vintage cars will do? Here’s the perfect example; Coach’s first ever pre-fall campaign for its Coach 1941 women’s RTW and bag line. In this context though, a classic American, leather-interiored car absolutely nails it. What does contemporary Coach stand for, if not luxury leathers and iconic Americana?
The campaign was shot on location in Red Hook, Brooklyn, depicting Stuart Vevers’ vision of laid back but youthful luxury (that’s helping to revive the brand, to much acclaim). (more…)
Here’s the latest weekly DRG STYLE INDEX ranking, a round-up of the brands currently buzzing on my radar…
1. TIFFANY HIRES GRACE CODDINGTON
Ok calm down, Grace isn’t heading into a permanent role, but she has been hired to work her magic on a Tiffany ad campaign. According to WWD, she has gathered and styled a raft of celebrity influencers to star in the Tiffany autumn campaign, which will appear in the September issues. (more…)
It’s been a busy week for fashion with Vetements, Comme des Garçons and Saint Laurent dominating the feeds. And a sad loss for design with the shocking news of the passing of architect Zaha Hadid. Here’s my latest DRG STYLE INDEX ranking, rounding up the brand stories that grabbed my attention…
1. THE OTHER GVASALIA
“Today, I don’t consider Louis Vuitton to be a luxury brand. Yes, the quality is luxury, but if you can go to the store and get whatever you want, it’s not luxury.” Guram ‘brother of Demna’ Gvasalia, the CEO of Vetements, was interviewed by Sarah Mower two weeks ago, giving a candid insight into the nitty gritty of fashion and retail. 1Granary published the best bits… (more…)