According to some research I’ve been doing for a report, young Chinese luxury consumers don’t really wear home grown designers, they prefer the better known status labels like Gucci, Louis Vuitton and Chanel. (more…)
More ad campaign news…WWD announced yesterday that Sofia Coppola has directed the advertising film and print campaign for the Marni for H&M collection which launches on March 8th. The film will run in cinemas as well as on TV and online. Great choice Consuelo! Can I propose a Sofia Coppola for H&M collection next?
This time last year I was in the thick of researching an article for H&M magazine on the increasingly mainstream appeal of fashion advertising. I spent hours refreshing The Fashion Spot forums hungry for news of the emerging SS12 ad campaigns to ensure my summer 2011 feature was up to date. (more…)
Beauty gifts are my go-to solution when I’m stuck for ideas. They’re usually affordable, hopefully useful and I only go for things that I think are beautifully presented. So obviously anything Chanel is number one choice, even if it’s something mundane like these eyelash curlers… (more…)
If this year wasn’t all about extravagant scarf prints, next year certainly will be. If you’re going to buy a posh silk scarf, you might as well make it an Hermes one and to entice you even more, Hermes has set up a special pop-up scarf boutique at Harrods (in the Room of luxury 2 on the ground floor) where every Wednesday and Friday afternoon between now and 2nd January 2012, you can learn how to tie a scarf like a pro. (more…)
Like other luxury leather-goods brands Hermes and Loewe, Mulberry has created a video to celebrate the makers of its highly collectable bags. The video is narrated by CEO Godfrey Davis and shows workers at the factory in Somerset making handbags and talking about the apprentice programme and new factory extension. (more…)
The Vogue online archive I mentioned in August has finally become a reality. Here’s the link to prove it. Alas, it ain’t free (individuals pay $1,575 to subscribe for a year), but it’s still a great idea to give these long lost editorials and articles another lease of life.